I spent the greater part of a week at the Canadian National Sportsmen’s Show in Edmonton a couple of weeks ago. As with all outdoors trade shows, I met with industry people, chatted with fans, and made some new friends, however, what really stood out to me in Edmonton was the female presence.
For a couple of years now I’ve been talking about how year after year it seems more and more women are getting into the sport of fishing. I’ve seen this in my travels and online and it’s one of the main driving forces for me in my career. So, when all of these ladies showed up to the show – and not to simply stand by their man’s side – but to actually experience it for themselves, I was so happy and encouraged. I met with all sorts of female outdoor enthusiasts including young professionals, fishing and hunting guides, product reps, and weekend warriors. They were moms, sisters, friends, and ranged in age from late teens to their 60’s. It really was impressive, inspiring and a lot of fun!